Press releases

  • designhighlights throughout the city for nine days

    Design Connects Visions For Economy – design highlights throughout the city for nine days during MCBW 2016

    Munich, Germany, February 17, 2016 | The 2016 edition of Munich Creative Business Week (MCBW), the largest design event in Germany, offers yet another exciting and varied program for professionals (♠) and design aficionados (♦). Design Connects Visions For Economy is the motto of MCBW 2016 ( with which the organizer bayern design GmbH has defined a canon for orientation for the diverse events. The program is rounded off by sundry conferences and exhibitions. An overview.

  • Design meets economy: invitation MCBW FORUM

    Design meets economy:
    Invitation to the (opening) press tour of the MCBW FORUM at the Alte Kongresshalle Munich on 22nd February 2016, 11 a.m.

    Designing is about taking responsibility. However, what requirements does a responsible economy have to fulfil? And what is the role of design for the different areas of our society? What will our diet look like in the future? What changes are our production and distribution processes undergoing?

    For the fifth time, the MCBW FORUM creates spaces to think about design. The aim is not to come up with concrete answers to all questions. As a central discussion platform the MCBW FORUM rather provides space to approach socio-political questions. Seven exhibitions, international conferences, workshops and talks encourage, once again, an open exchange of ideas. The Netherlands, this year’s partner country, plays an important role in the MCBW FORUM. Join us and take an exclusive peek behind the scenes

    on Monday, 22nd February 2016, 11 a.m. at the Alte Kongresshalle, Theresienhöhe 15, 80339 Munich with „CreativeHolland-Frühschoppen“ from 12.30 p.m.

    Dr. Silke Claus, managing director bayern design, will give a short official opening speech. Afterwards, Lisa Hardon, Dutch Design Awards and representative of the partner country Netherlands, will introduce the exhibition THE BEST OF DUTCH DESIGN 2015 with nine exemplary awards. Thereupon, you can participate in guided tours of the exhibitions OFF THE GRID – Design Visions for Economy, THE FUTURE OF MEAT and THE POWER OF EXPLANATION GRAPHICS by NIGEL HOLMES. In the upper foyer we provide a brief insight into the exhibitions POSITIVE PLASTICS and ILLUSTRATED ICONS. Moreover, the film installation FILM MEETS DESIGN by DOK.fest and bayern design will also take place in the upper foyer. Following the round tour round about 12:30 p.m. the representatives of the Netherlands are delighted to welcome you to „CreativeHolland-Frühschoppen“. A separate registration is not required.  

  • Design - ready for takeoff: Invitation Media Day

    “Design - ready for takeoff”, at the fifth Munich Creative Business Week (MCBW): invitation to the first interactive Media Day on 17th February from 2 p.m. until 5 p.m. in the BMW Pavilion

    Would you like to explore the Grand Canyon in dizzying heights with us and test a flight simulator for sports use right there “live on site”?Or have you ever seen Haute Couture made from paper before? How about a Moooi carpet by Marcel Wanders that appears to be blossoming? You can expect all this and much more at the first interactive Media Day hosted by the Munich Creative Business Week on 17th February 2016 at the BMW Pavilion at Lenbachplatz. This year, we will offer you “design you can touch”: the ICAROS flight simulator by HYVE AG will be available for you – experience a unique flight experience while testing your physical fitness at the same time. twilight Eden’s fashion show will be the first fashion show to be hosted at the MCBW. They will present inspiring bespoke creations made from precious FEDRIGONI paper by the Deutsche Meisterschule für Mode, Designschule München. You can look forward to the Moooi carpet “Eden Queen” by Marcel Wanders the exceptional Dutch design talent. These design events are rounded off by short presentations by distinguished speakers from various design areas who will all look at the MCBW theme “Design Connects Visions For Economy”. A further highlight: take the BMWi3 for a spin and talk with the Media Day’s speakers and designers! We are looking forward to welcome you!

  • Become a (co)creator at the fifth MCBW

    Become a (co)creator at the fifth Munich Creative Business Week

    Munich, 19th January 2016 | Whether award ceremonies, exhibitions, vernissages, workshops or conferences: Munich will be transformed into Germany’s design capital during the fifth Munich Creative Business Week (MCBW) from 20th until 28th February. Numerous events, open to the public and an audience of industry professionals, will take place under the slogan “Design Connects Visions For Economy”. Many of these events are free of charge and do not require prior registration. The extensive programme with its variety of events invites the visitors to engage and co-design. Detailed information can be found on the website Moreover, the MCBW MAG (circulation: 40.000) will be published for the first time including exciting background information and available free of charge in many city areas of Munich.    

  • Save the Date

    Invitation to the first interactive Media Day hosted by the Munich Creative Business Week. The event will take place on 17th February 2016 from 2 p.m. until 5 p.m. at BMW Lenbachplatz in Munich.

    Munich, 17th December 2015 | On February 17th 2016 the fifth Munich Creative Business Week (from 20th until 28th February 2016) will, for the first time, host an interactive Media Day. The event will take place from 2 p.m. until 5 p.m. at BMW Lenbachplatz Pavilion in Munich. The afternoon is dedicated to the MCBW motto “Design Connects Visions For Economy” and highlights the importance of design for economy and society. Be sure to make a note of this date now. The Media Day offers an exciting mix of short presentations by excellent speakers from various design areas followed by a Q&A session as well as “design to touch”: the ICAROS flight simulator by HYVE AG, which can be tested during the event, combines fitness with a unique flying experience. Moreover, during a ride in the BMW i3 visitors will get the chance to interview speakers and designers participating in the Media Day.

  • The MCBW 2016 Highlights

    MCBW – Design Connects Visions For Economy
    The MCBW 2016 Highlights

    Munich, 8th December 2015 | The program of Germany's biggest design event for clients and contractors, the Munich Creative Business Week (MCBW), is now available online. In 2016, MCBW will once again offer an exciting and diverse program for experts and the general public. The main theme “Design Connects Visions For Economy”, defined by the event host bayern design GmbH, provides the guideline which many events will follow as a point of orientation. The theme is also taken up by MCBW FORUM, the main MCBW event platform dedicated to designers, clients and the design-interested public - which will take place at the Alte Kongresshalle. A variety of conferences and exhibitions complete the MCBW 2016 program ( In the following article, we will present some of the program’s highlights.

  • MCBW START UP 2016

    MCBW START UP 2016
    Lots of new formats, one goal: Let’s move Business

    Apply until 16th October 2015

    Munich, 13th October 2015 | Following the successful launch of MCBW START UP in 2015, next year’s event promises to provide new inspiration. The event format will take place during the Munich Creative Business Week (20th until 28th February 2016). It focuses on facilitating the exchange of entrepreneurs and start-ups with agencies, companies or potential investors. MCBW START UP will offer inspiring insights into the latest trends of the local and international creative start-up companies as well as innovative business ideas. You can apply until 16th October 2015 at After this date it is only possible to sign on via email at mcbw-startup @

  • The Netherlands is partner country for the MCBW

    MCBW – Design Connects Visions For Economy
    The Netherlands is the partner country for the MCBW 2016

    Munich, 6th October 2015 | The fifth Munich Creative Business Week (, hosted by bayern design, will take place from 20th February until 28th February 2016. The MCBW is the international meeting point for designers, architects, creative minds, researchers and entrepreneurs from all over the world. In 2016, there will be another exclusive country partnership: the Netherlands, with which Germany – not at least due to its close proximity – already maintains an intensive exchange with regards to politics, economics and culture. “The Netherlands is well-known for its innovative and sometimes bold design, be it with regards to product or communication design, fashion or architecture - developed by designers such as Daan Roosegaarde, Rem Koolhaas or the fashion designers Viktor & Rolf. We are therefore delighted to have won this design nation as the MCBW 2016’s partner country”, says Dr. Silke Claus, managing director of bayern design. Experts and the general design-interested audience can look forward to numerous events on Dutch Design at the MCBW 2016.

  • MCBW 2016: Design Connects Visions For Economy

    MCBW 2016:
    Design Connects Visions For Economy

    Highlights from design, architecture and fashion

    Send us your programme suggestions for February 2016 until 16th October 2015.

    Munich, 27th July 2015 | It’s that time again: from 20th until 28th February 2016, national and international designers, architects, creative minds and entrepreneurs will meet in Munich for the fifth time on the occasion of the Munich Creative Business Week ( . Next year’s motto is “Design Connects Visions For Economy”. The main focus will be on the connection between design and business – the key to confident and brave innovations. As in recent years, the large variety of disciplines, themes and formats will be reflected in the individual events. In 2016, the MCBW START UP – Let’s move Business, will once again bring together start up companies, up-and-coming designers, businesses and their ideas. Its goal is to sustainably promote and boost the business location Bavaria.

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The MCBW program is continually expanding. We reserve the right to make changes without notice.
The organisers of the individual events presented on this website bear sole responsibility for image and text content relating to said events.